Project Overview:

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Meanwhile Fragrance is a boutique fragrance brand inspired by women around the world, with each scent tied to a unique global destination. This project created a cohesive brand identity -including a brand book, word mark, typography, color palette, illustration style, packaging, and digital applications - that reflects the brand’s focus on authenticity, cultural storytelling, and handcrafted quality.

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Adobe Creative Suite, Procreate

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